Stay in the loop on every decision

Hamster Asks Before It Acts

Hamster can now pause to ask for clarification or confirmation. When researching a topic, it might ask which sources you prefer before proceeding, or request approval before adding findings to a brief.

If Hamster needs to know your company's target market before writing a brief, it asks rather than guessing. Learn more about conversations.

Improvements

• After onboarding, Hamster automatically generates an "About Us" blueprint tailored to your company type
• Complex requests are now broken into individual tasks and handled automatically